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Meta tags are hidden HTML tags placed in the <head></head> section of a web page. These tags are used to describe various aspects of a web page like Keywords, Description, Author Info, Copyright info and much more. Not using them will result a low ranking of the website on major search engines.
In terms of Search Engine Optimization there are two Meta Tags which are really important and these are Meta Keywords and Meta Description tags.
Sample Meta Tags:
<HEAD>
<TITLE>Meta Tags</TITLE>
<META NAME=”description” CONTENT=”This line will be displayed in search
results below the title”>
<META NAME=”keywords” CONTENT=”keywords, meta tags, meta tags seo”>
</HEAD>
<BODY>
Meta Description Tags
The content of meta description tag is displayed below the title in search results however now a days this info is ignored by most search engines as meta description tag is often misused with misleading or even false information about a page.
It doesn’t mean that we should stop using this tag as some search engines still index the contents of meta description tag for its search results. If we don’t specify meta description tag, the search engines will usually extract first few lines from the body text.
Normally search engines will index the first 140 - 160 characters of meta description tag content. We would suggest use the description that sells the page and make sure its the summary of the page content.
What Has Worked For Us
The Title Tag Is Not A Meta Tag But We Will Start With It.
Should be between 7 and 15 words.
Meta Tag Description
Should be between 10 and 28 words.
Meta Tag Keywords
Should be between 0 and 50 words.
Heading Information
Should be between 5 and 50 words.
Comment Information
Should be between 10 and 50 words.
Image ALT Information
Should be used on all images. Explain in detail about the image.
User Viewable Text
Should be between 200 and 800 words.
Get started today. Contact us at info@whizes.com
